Yannick Gibson

Caribbean Creatives

About Me

I am an avid Marketing enthusiast who just happens to also love fashion. In fact, what I love about one discipline, I love about the other. Both fields incorporate a blend of creative and business, they are both super fast-paced, and they both – whether consciously or not – affect, and are affected by society as a whole.

I believe that the fashion industry is often viewed as superficial and frivolous, when in reality there is such an intellectual component to it. Sure, fashion is and should be fun, but it also is an undeniable form of artistic expression for all involved.

Having studied sciences throughout high school, and then business marketing at a tertiary level, I am grateful for the fact that my personal creativity has been informed not only by the many travel opportunities I have been fortunate enough to have, but also by the meticulous skills that I have developed during my studies.

I enjoy the logical side to fashion but I also believe it should be evocative, and make one feel something.
As a result, I tend to be somewhat more particular about the work that I create, often described as not only an overachiever, but as a perfectionist – a deadly combo.

What I Do

Currently, I am doing a Masters degree in Marketing & Strategy in the U.K.

But apart from that, I am also a fashion blogger. I use this platform to keep abreast of fashion-related goings-on and to help refine my own creative eye. It is very interesting to me to see trends – both socially and in the fashion world – develop.

I am also working on a creative portfolio which includes a carnival costume I designed, as well as a series of photoshoots I creatively directed and participated in!


Creative Direction, Art Direction, Fashion Blogging, Fashion Marketing

What I Want My Work to Do

I want my work to showcase the fun, vibrant and colorful side to fashion. It doesn’t have to all be serious!
I’m Caribbean after all, so these values are intrinsic to me – and of course I would want my work to reflect that!

I try to create strong images that make viewers think or feel something.
As stereotypical as it sounds, I really aim to capture moods and moments that makes one stop to question “what is [the model] doing?”, “why is he/she doing that?”, “why are they in this particular setting?” – for me, it needs to be more than just a pretty image.

Fashion is so subjective, and I’d like to think my work is as well.
Depending on our own personal experiences, we all respond differently when we see certain images. Maybe it’s the marketer in me, but I really push myself to understand why and how these perceptions are different, and to be honest, I really like that intellectual component of the industry.

Contact Yannick

Personal Instagram: @yarnes08

Fashion Blog: Citizen of the Planet

Blog Instagram@yannick.gibson


Model Checklist


The fashion industry can be riddled with expectations, especially for models, so it’s wise to be as prepared as possible. That being said, it can be confusing to determine what will be provided for you versus what you should/ should not walk with to modeling jobs and bookings.
Here’s my list of the top things that models should always carry with them on shoot and show days:


As with any job, models are expected to be on time. Being punctual is a sign of respect for the people you work with, and lets them know how much you value the opportunity to work with them, and their precious time (because time is money!). Punctuality is also one of the first signs of your professionalism and seriousness about what you do. If for some reason you are unable to attend the gig or are running late, please give ample notice! Last minute cancellations can be interpreted as highly unprofessional, and usually result in bruised reputations, and time and money being wasted on production efforts.

Nude Seamless Underwear for the Ladies

This might seem like an obvious one, but you’d be surprised. Generally speaking, thongs are preferred because they guarantee an even greater panty-line vanishing effect, especially if the clothing is transparent, super tight, or has a cheekier/ lower cut. Also be mindful of what colour would be classified as nude on your specific skin tone.


Form Fitting Undies for the Fellas

The age-old question: boxers or briefs? The answer: both. Guys, try to walk with a variety of form-fitted underwear in both black and white.


Panty Liners

Panty liners are extremely important, especially in the case of swimwear or resort wear, and they should be worn at all times by models during fittings, shoots and shows.

Nude Bras

Not every designer will want you to wear a bra, but it is still wise to have at least two in your arsenal: a standard simple bra, and a strapless bra. Bras should be in nude tones and black, and non-padded! Push-up bras are a big no-no; you can always add cutlets if desired by your designer or stylist. It also helps if they are seamless and wireless, but those aren’t really a necessity, as long as they fit properly.

Vests for the Guys

Male models should also walk with plain, sleeveless vests in both black and white as a precaution as well.



More commonly, you’ll find models to be without bras. In that case, it can always be handy to have a pair of pasties, and revisiting points one and three, they should be as close to your skin tone as possible.


Clean Skin and Nails

I’ve seen many a model show up to a shoot with a face full of makeup or greased down in baby oil. Unless requested of you by the designer or stylist, you should come with clean, fresh skin, and nails clear of polish- a blank canvas essentially.

Colourless, Odorless Deodorant

Deodorant marks are annoying on our own clothes, so imagine getting them on somebody else’s! Colourless, odorless deodorants are available and should be worn by models to fashion events to avoid the soiling of pieces. I also recommend taking it with you, to ensure that you stay fresh throughout the day or night.


Nude Heels and/ or Flats for the Ladies

Nude, nude, nude… there’s a reason why! A model’s job is essentially to display the look that she’s wearing- not distract from it, and with shoes nowadays being available in every size, shape and colour, it has become increasingly difficult to depend on models to have an appropriate pair of heels. EVERY model should equip herself with a pair of simple, elegant, heels in both nude and black. Pumps are a thing of the past! Keep it minimalist.

Casual and Dress Shoes for the Guys

Just like with women’s shoes, the options for guys are limitless. Follow the instructions of your designer/stylist, but generally try to stay away from loud colours and styles, and veer towards simple, neutral toned shoes, with appropriate socks for each pair.


Comfortable, Easy to Remove Clothing

Nothing is harder to watch than a model trying to pull a tight top off after her hair and makeup have already been done. It’s downright cringeworthy- you really feel for the hairstylist and make up artist. On shoot/ show days, remember to wear clothing that is easy to remove to avoid messing up hair and makeup, and to make changing easier and more efficient. Button-up shirts are probably the best option.


Water and Smart Snacks

The waiting game can sometimes be long and unpredictable, so be sure to  have some healthy snacks and water handy. As a general rule of thumb, try to stay away from snacks or drinks that are messy and have the potential to soil garments. Also, try to bring smart snacks, meaning healthier options, and snacks with higher protein content to keep you full for longer. Some good options would be nuts, protein bars, and non-messy fruits and veggies like apples and carrots.

A Positive, Professional Attitude

Being a model in the middle of the hustle and bustle can be overwhelming, but it’s important to keep your cool. At times, people may say or do things that you disagree with, but take a deep breath, process your thoughts, and respond if need be, in a cool, calm and respectable manner. Remember, on these days everyone involved tends to be stressed to the max, so try your best to be patient and professional 100% of the time.


Q&A with Maya Cozier


Trinidad and Tobago-born filmmaker (/dancer/artist) Maya Cozier has been praised throughout the region for her ability to highlight the Caribbean’s rich culture through the art of filmmaking. Having looked up to Maya as her junior in secondary school (shout-out to all my Holy Name girls!), and having had the ability to work with her on more than one occasion, I know that there’s so much more to her than meets the eye. Maya is a daring individual with a keen sense of self-awareness and appreciation for individuality and uniqueness. Her body of work speaks volumes to her character and inspires creatives such as myself to be truly fearless. She is a force to be reckoned with; a strong, independent, Caribbean woman.

I’m extremely grateful to have gotten the opportunity to work with Maya again this past weekend. I decided to ask her to share with me a few things about her that most people don’t know, so here are a few fun facts about this local she-ro:

What does beauty mean to you?

Beauty to me is about challenging the norm and experimentation. I always find the most striking people to have some unique feature that stands out. I mean think about why a model like SlickWoods is so popular? Her energy is alluring. Confidence and individuality are beautiful. We’re no longer going to accept the same one dimensional beauty ideals in 2018.


Slick Woods | Image from hypebae.com

Who are your favorite people to follow on Instagram?

Right now I’m really loving Savannah G Baker. She curates the PumPum Gyals page and her styling work draws from an electric mix of influences.  Mykki Blanco is musician and he’s not afraid to say it like it is. I find his messages about being an openly trans artist quite inspiring. And well Museum Mammy is your quintessential art world cool girl.

What does feminism mean to you?

My feminism is intersectional. I’m not a fan of elitist feminists that exclude women based on race or class. I love when women without a college degree claim feminism as their own. Isn’t it powerful that ex strippers like Cardi B and Amber Rose can be a part of a movement that’s meant for the liberation of all women (including trans women)? I think we’re giving into the same patriarchal systems we’re trying to fight by excluding some and including others.


Amber Rose and Cardi B | Image from Wetpaint.com

How would you describe your personal style?

Growing up I always borrowed shirts from my dad. He would complain about shirts that have gone missing over the years. I never limit myself to what I feel a woman should wear. My personal style draws on DIY elements where I would piece together things I’ve found and try to make it work. I always like looking free, comfortable and effortless. I was made fun of a lot in secondary school for some of my style choices but I think I really learnt to embrace that side of myself when I got to NY.  I realized then that it was kind of OK to be weird.


Photography by Bernard Alexander


Photography by Bernard Alexander

What’s your favorite music?

There’s so many genres that I vibe with but on most days I listen to R&B. I remember discovering SZA and Kehlani on Spotify before they blew up. I love Blood Orange and Frank Ocean. I love listening to Nina Simone one second and Vibez Kartel the next. My music taste is all over the place.

I know you don’t want to reveal too much but what can we expect from your next film, She Paradise?

You can expect sisterhood, discovery and a lot of jump splits lol


Behind the Scenes Look at She Paradise the film

Follow Maya and She Paradise the film on Instagram to stay in the loop and learn more about Maya and her projects!

Instagram: @mayacozier

She Paradise on Instagram: @sheparadisethefilm